It’s nothing new today that professions linked to the digital world are among the most popular and with the best salaries on the market. So, one of them that has been gaining more and more prominence these days is the web designer.
So, the professional who works in this area is responsible for developing websites and applications, always focusing on having a nice layout and something simple and easy to use.
Although it may seem like a little important, the role of this professional is fundamental nowadays. In fact, it is very likely that you have even given up on browsing any page on the internet because the site was disorganized or unintuitive, right?
Therefore, it is exactly within this reality that the professional web designer is so necessary, as he is responsible for ensuring that websites, blogs and applications are pleasant for users.
Therefore, to help you understand more about the area of Web Design and the importance of this professional, today we have prepared a complete content . Check it out!
What is Web Design?
Web Design is an area of Design that focuses on the development and the creation of internet interfaces, with intuitive and easy-to-navigate layouts and pages. Therefore, professionals working in this segment are primarily focused on ensuring a pleasant user experience.
This is because , not long ago, web pages hada difficult navigation, because the information was scattered in a confusing way on the screen, the colors were not very pleasant, fonts and elements distributed in a Random. Therefore, it was a big mess.
However, time passed and the need to promote improvements was perceived in the pages and in the way of displaying the content, exactly so that the users had a better experience.
So, To make this possible, the concepts of Design were used and Web Design was born, an area that is directly related to IT (Information Technology).
Therefore, this segment is aimed at the development of websites and applications and is directly related to the layout and interactions of users who browse the pages.
In this way, the idea is to create web pages that are harmonious and fluid, thus enabling people to browse more comfortably in an organized environment. .
What about the web designer?
The web designer, in turn, is the pro professional who works in the area of Web Design, that is, he is the person responsible for developing the entire project of the website, from the functional part to the aesthetic issue.
So, as already mentioned here, it is the mission of this professional to create pages and applications that allow a simple and intuitive navigation precisely so that users can have access to all the necessary resources quickly and in the best possible way.
Web Design X Graphic Design
It is also essential to clarify the difference between the area of Web Design and Graphic Design, as it is something that generates many doubts among people who are interested in entering the job market as a web designer.
It is therefore essential to understand that the profession of graphic designer involves creating images that serve a function. In general, the focus of Graphic Design is the development of pieces or graphic elements that can be used on the internet or in physical media.
However, the web designer is a different professional, everything he develops is focused solely on the digital environment. Thus, it is his responsibility to create web environments with functional design and layout.
In this way, Web Design it is an area that has a direct connection with the user experience and is actively focused on environments that are inserted in the internet.
What does a web designer do?
With the knowledge acquired, the professional in the area of Web Design develops a series of works on the internet, we can mention :
Social networks;
- Applications;
- Software online;
- Landing pages;
- Pages for blogs and websites and much more.
Of course, for this he needs to master some knowledge, especially with regard to graphics and colors, in addition to the basics of programming language, such as HTML.
The importance of web designer
Now that the main doubts about this profession are already clarified, it is time to understand the importance that this professional has today, especially in an increasingly technological world.
So, the Web Design professional’s main function is to execute and develop projects that involve pages and digital interfaces on the internet.
Therefore, it is his role to create an attractive visual language that is at the same time functional, always taking into account the company’s visual identity.
Therefore, its performance is directly linked to the companies’ digital presence and the first impression they make on potential customers.
After all, it only takes a few seconds of browsing a web page for visitors to decide whether they want to explore more or if you prefer to close the tab and pretend that site never existed.
Now, if the site has an amateur structure and careless, obviously the potential customer quickly leaves the page, which causes a bad image of the company, as it brings an unprofessional air.
On the other hand, having a web designer in the marketing team is a way to generate empathy in visitors, as the professional thinks of all the details to ensure comfortable and easy navigation.
As a result, companies gain in conversion rate, in number of hits, in sales. Even at this point it is very clear how important this profession is in this highly technological and digital world.
Why invest in a web designer career?
You already know what this professional does and understand the importance he has, don’t you? But is it worth investing in this career? Well, below we separate some reasons that show that yes, it is worth joining the Web Design area. See the reasons!
Growth segment
Surely you’ve noticed that the world is increasingly more digital. Today people are connected to the internet 24 hours a day, using most of their time to browse social networks, shop on websites, listen to music, watch series and so many other activities that are carried out online.
So, companies are migrating to the digital market to maximize their results and for that they need to count on a professional in the Web area Design, after all, it is his role to develop:
-
- Blogs;
- Interfaces;
- Virtual stores;
- Institutional pages;
- Virtual portfolios and much more.
High salaries
You already wondered how much a web design earns er? So, the salary of this professional is one of the reasons that makes many people start investing in this career today.
According to Glassdoor, under the CLT regime, the average salary for this professional is R$ 2,797. However, this value can be even higher and more attractive depending on the region you live in and also your experience level. Today there are professionals in the area of Web Design who earn more than R$ 10 thousand per month.
Acting autonomously as a freelancer, you can have incredible gains, because today the project of building a website costs between BRL 500 to BRL 5 thousand.
Learn more about how much a web designer earns by clicking here!
Various professional paths
Another reason for you to invest in this career is the possibility of following different paths in your career. This is because many companies today hire this professional, such as:
-
-
- Marketing and advertising agencies;
-
Schools and Universities;
-
-
- Communication groups;
- Technology companies;
- Financial Institution;
- Hospitals and clinics;
- Restaurant chains and many other establishments.
-
If you wish, you can also follow a more exclusive or specific area, such as Web Design for Games, for example. Therefore, we are talking about a really comprehensive area that is fundamental in all companies today.
Area constantly being updated
Finally, one of the reasons for you to invest in a web designer career is that this professional is directly linked to the technology sector. Therefore, new trends and improvements appear all the time that facilitate user navigation on the internet.
So, if you study to become an adaptable professional who follows all these emerging trends, naturally you do not fall behind and gain more and more prominence in the job market.
Conclusion
Do you understand how important the professional web designer is these days? He is connected to technology and the internet, which makes this a high-profile profession with a lot of opportunity in the job market.
Thus, if you have a certain affinity with technology and are looking to work in an area that will provide you with a good quality of life, consider moving on to Web Design.
Today it is not necessary to take a college or graduate course to dedicate yourself to this profession, it is enough to have a technical or professional qualification to take your first steps in this market.
It is obvious that you should study and try to keep up to date, as these factors will determine your success as a web designer today.
