Website development and hosting are services that are increasingly sought after today, both by large companies and by micro-entrepreneurs and individuals. As a result, there is a lot of room to invest and grow in this area. However, most people do not have the resources to build large servers, with an infrastructure capable of keeping up with the demand of most users. Fortunately, you can choose to work with reseller hosting.
As the name says, it is the outsourcing of the hosting service, which you pass on to the end user. It is a good option to complement the website development and design service, also including hosting as part of the package. And it is a sector with good growth opportunities today.
Here is a step-by-step guide to start working with reseller hosting and succeed.
1 . Choose the right server
One of the most important points is to define which central hosting service you will use as a base. After all, if the provider does not offer a good quality service, you will also have problems when it comes to delivering it to the end customer.
First, you must evaluate the best cost-benefit ratio. When hiring, check which companies have the most storage and processing in relation to price, and look for a dedicated server for your work. Other features, such as a regular data backup, are also important to improve its quality.
2. Have a good control panel
The control panel is the software you use to manage all the websites within a server. For those who work with reseller hosting, it is essential to have a panel that facilitates the management of all users and their activities, in addition to promoting their security.
Each control panel has its own qualities. When making your assessment, look for the one that is easier to use, but which still has good security, support and tools to carry out your day-to-day operations without major difficulties.
3. Implement a billing program
As your goal is to resell hosting, you also need to track your monthly service payment. After all, a part of its value is needed to cover the lease of the outsourced service. But it can also be difficult to keep track of all deadlines and amounts correctly.
One way to make this task easier is to use a collection program, a software that monitors all collections and issues a notification when there is a payment pending or late. This tool also serves to automatically block the service if the payment delay exceeds a predetermined limit. Very useful to facilitate your management.
4. Know your target audience
Reseller hosting is a very particular niche of website creation services. It is not enough to just offer space on the server and charge a monthly fee. If so, any customer would just go straight to the original provider. What you can do is learn more about the audience and deliver solutions that the provider doesn’t offer.
To do this, it’s important to learn as much as possible about your target audience. The type of website they want to create, which features are most important, what are the main questions and which problems they intend to solve with their hosting.
5. Study your competitors
There are already several businesses focused on reseller hosting today, each offering its own complementary services and support. Of course, if you want to stand out in front of the public, a good starting point is to assess your main competitors and how they perform.
Firstly, this helps to set the standards expected in the market today, which includes the quality of service, scope and values practiced. In addition, you can find other niches and audiences that are not yet fully served, which gives you more opportunities to build your business and expand your customer base.
6. Prepare for tax obligations
When you deal with a large amount of your customer data, especially online, you also need to follow a series of rules and be accountable for how it will be used. These are tasks that require a lot of specific knowledge and can easily overload.
The best thing to do here is to prepare accordingly for these tax obligations. Either by hiring professionals or seeking the help of consultants.
7. Be active on social networks
Having a strong presence on social networks is essential for any business, especially in sectors that operate mostly online. It is the ideal environment for prospecting customers, answering questions and consolidating your brand in the eyes of the public.
For this, the ideal is to have a posting schedule. Create or share at least one piece of content a day, at times when your customers are most active. In addition, it is also ideal to choose the social networks preferred by your target audience.
8. Promote information security
It’s true that, in practice, data is stored on a third-party company’s server, not on an infrastructure you own. But that does not mean that you are not responsible for protecting this information. It is also necessary to invest in data security for your company and prevent it from becoming a gateway to this data. Invest heavily in digital protection, corporate antivirus, strong passwords and also in preparing the team not to create vulnerabilities during their access.
9. Invest in the quality of your support
To complement a good hosting service and website development, you also need to adopt good support and customer service procedures. It is inevitable that some of them will have questions or malfunctions and need assistance. Always have a team well prepared to deal with these issues, list common doubts, among other resources that solve problems quickly.
With these steps, you already have a step-by-step guide to finding your reseller success. of hosting. Just plan accordingly and find the best hosting service to support you.
